Farmers

Design development for Farmers’ in-house womenswear brands via supplier Skyward Apparel.

Farmers, a leading New Zealand department store, offers a range of in-house fashion brands, including Mineral and State of Play. Through Skyward Apparel, I oversaw the design development for these womenswear labels—collaborating with the Farmers in-house team to refine design requirements, perfect garment fit, and assist the work-in-progress (WIP) process. My role ensured each collection aligned with Farmers’ brand vision while meeting commercial and quality expectations.