Hartleys

Harleys is a well-established New Zealand fashion retailer, operating 18 stores nationwide, and Vincent is their in-house womenswear brand. Through Paris Holdings Ltd, I am currently contributing to the design and development of Vincent, focusing on womenswear design, print design, and past projects of label pack development, and e-commerce visual content. I work independently, ensuring that each design/ collection aligns with Vincent's target demographic while balancing commercial appeal with creative vision.